Misfit was born from a simple frustration: existing cycling apps either excel at individual tracking or group coordination, but rarely both. As a cyclist who loves both solo rides and group adventures on the trails, I wanted a tool that could seamlessly bridge these two worlds.
The name "Misfit" reflects the philosophy behind the app—it doesn't quite fit the mold of traditional cycling apps. It's built for riders who value their privacy, want their data to work across platforms, and need practical tools for coordinating group rides without sacrificing individual freedom.
Privacy-first design: Your location is yours. Share it when you want to, keep it private when you don't.
Interoperability matters: Your ride data should work everywhere—Strava, Garmin, or wherever you choose.
Groups made simple: Coordinate rides through ephemeral chats and shared maps that disappear when the ride is over.
Hi, I'm Hunter Lee Brown, an iOS developer and cyclist based in Oakland, California. I built Misfit to solve real problems I experienced while riding with friends—from coordinating meeting spots to sharing trail conditions to ensuring everyone gets home safely.
My development approach focuses on thoughtful, incremental progress. Rather than rushing features, I prioritize building solid foundations using Apple's frameworks and industry standards. This ensures Misfit is reliable, respectful of battery life, and plays well with the broader cycling ecosystem.
Misfit is built with several core principles:
Misfit is continuously evolving based on real rider feedback. Whether you have ideas, found a bug, or just want to share your experience using the app, I'd love to hear from you.
Email: misfit@hunterleebrown.com